Proudly South African and environmentally friendly, Aldaney was founded in 2018.
The brand grew from a basic idea of creating home-based skincare cream to a selling product range. The brand follows a more natural and organic path to aid in sustainable development in Africa. The brand boasts four products in its skincare range, which includes day cream, night cream, body lotion and ultra-rich restorer cream. The creams are made from 100% African oils and other natural preservatives. The creams are made for all skin types to very dry skin and can be used on either/or the face or body.
A solution was needed to launch the product range into the right target market within a certain time frame. The owners also required a clear picture on what their brand represents and the task was given to outline the brand identity based on the owners personalities and styles.